Social media and content creation
Content and copy by Octavia Perry
I developed social-media-based marketing plans for brands to help promote products and events and share news. This includes posting photos and films and writing engaging and informative captions. Images and captions had to fit the house style and reflect a brand's values.
I curated a digital magazine’s Instagram account. This includes taking pictures to post, choosing images and films to re-share, and creating reels. I also created engaging Instagram stories with links to the magazine’s website. I worked closely with brands to develop social content which inspired and informed consumers and professionals.
Social Media copy examples
Social post for Paul Mitchell UK caption by Octavia Perry
Protect your colour work with Paul Mitchell UK Clean Beauty. Want to know more?
Social post for Colour World UK event to promote ticket sales, caption by Octavia Perry
Colour World 2023. Don’t miss this incredible opportunity to connect, educate and inspire at our totally colour-focused event. Get your tickets today.
Social post for Schwarzkopf Professional (Henkel Beauty) caption by Octavia Perry
Re-Rooted is the Schwarzkopf Professional Essential Looks 2:2023 collection. With one Catwalk Look and one Salon Look, this certainly inspires.