Respect For Hair
Since December 2022, I have been a prominent publishing contributor to Respect For Hair, responsible for 95% of articles.
Respect For Hair is a conversational, creative and informative digital publication targeted at hair professionals. Respect aims to inform, inspire and share brand stories and product innovations. I wrote and published articles based on current trends, shows, events, and artistic Hair and beauty collections. I also worked with brands to deliver engaging copy and written content for organised advertising campaigns. Helped share and develop brand identities and promote products and events.
Copy by Octavia Perry
The B Corp certification
Have you noticed a B Corp logo on the signs, tubs and ads for your favourite products? From Ben & Jerry’s ice cream to Aveda haircare, countless businesses are promoting their B Corp certified status; but what is a B Corp certification? It’s a big deal, and somewhat complex but we’ll break it down for you:
Attaining a B Corp certification is measuring a company’s social and environmental impact. You need a B Lab company to award the certification following a thorough evaluation, the standards of which are highly demanding – it’s meant to be tough! For its part, a B Lab is a nonprofit network which aims to transform the global economy and help create a sustainable future…sounds promising.
Collections
To share inspiration and admirable work, I published collections. This includes choosing a layout and photo galleries to best display work in line with the digital magazine’s house style. Copy needed to reflect the aim and style of the collection while offering ways professionals could use the inspiration in their work.
Boys Don’t Cry
Boys Don’t Cry is a men’s collection by Sam Elliot at Toni&Guy in Covent Garden. We applaud his use of varying lengths and shapes to create images that are altogether striking and fashionable. It’s no surprise that Sam won the title Men’s Hairdresser of the Year at The British Hairdressing Awards, sponsored by Schwarzkopf Professional. Congratulations Sam.
Click here to continue reading.
Prism
Whether you love deep reds, bright yellows, or more natural colours, the looks in Prism by Suzie McGill are sure to catch your eye. This is a strong collection which certainly won’t go unnoticed. We can see why Prism won Suzie McGill the title of Schwarzkopf Professional British Colour Technician of the Year 2023 at the BHA’s. Huge congratulations to Suzie!
Click here to continue reading
Products
I reported on product launches and re-launches to share and promote.
The Heritage Collection
The Heritage Collection is a product launch for Balmain Paris.
To celebrate its golden 50th anniversary, Balmain Paris will introduce The Heritage Collection Hair Perfumes crafted by award-winning perfumer Cécile Zarokian. Balmain crafted these three fragrances to elevate the hair’s natural allure, delivering a long-lasting and captivating scent. Oh, la la.
Balmain developed the Heritage Collection using premium ingredients. Say goodbye to heavy, sticky sprays; Balmain hair perfumes are non-greasy and suitable for all hair types.
Balmain predicts that hair perfumes will be the next big trend in beauty. What do you think?
Click here to continue reading
The Jelly and The Coat
The Jelly and The Coat details two product launches for Schwarzkopf Professional.
Schwarzkopf Professional adds two new styling products to its Session Label range: Meet The Jelly and The Coat. We hear these new launches will help you create effortless and undeniably cool finishes for clients. If you’re looking for a way to ramp up the magic in your salon-kit bag, this could be it. As you may know, Session Label is inspired by the high-demands of session stylists but is a salon-exclusive, intuitive styling range.
Click here to continue reading
Kevin.Murphy x Rami Al Ali
Article exploring hair looks at Paris Couture Week for UK beauty distributor Sweet Squared
If you love session hair as much as we do, you’re likely swooning over the styles at Paris Couture Week. We’re looking at Kevin.Murphy, who, for the 14th consecutive season, partnered with Syrian-born designer Rami Al Ali for his Spring/Summer 2024/2025 Couture Collection.
Click here to continue reading
Celia Kritharioti Haute Couture 2024
Article exploring hair looks at Paris Couture Week for L’Oréal Professional.
The Celia Kritharioti Haute Couture 2024 show was a fantastic display of mythical allure with hair looks to rival those of mermaid queens. It’s always interesting to see touches of nature on the fashion runway. And that’s why we were impressed with the Neville Hair & Beauty hair team, who created looks that transported the audience to an underwater oasis.
Click here to continue reading